Project X, Anti-Marketing, The Dip
Today we talk about: Podshow pre-rolls, Google Universal, Blog Analytics, Jason Calacanis and Project X, Google buying Feedburner, rumored to be looking at SalesForce.com, USAirways drops the ball, Anti-Marketing, go buy Virtual Hot Wings – The future of the music industry? Chip Griffin reviews the 4 hour work week, Chris Penn talks about Seth Godin’s The Dip, Shout out to Rob at Podcast 411 and Mike at Manager Tools, Terms that suck: Blogosphere, Podosphere, Blogola. Big winner: Nikon D80 campaign
John is: Gearing up for Orlando
Chris will be at Podcamp Europe
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Podshow Suck Less Removal
In this week’s Marketing Over Coffee, we discuss the Podshow Suck Less promo and how some folks from New England Podcasting and Twitter would no longer like to hear the ad, now that they know about it. Here’s a recipe for eliminating the Suck Less promo or any pre-roll ad using iTunes on the Mac.
Go to: http://dougscripts.com/itunes/scripts/scripts09.php?page=1#degenre
Get the Batch Trim Start or Stop Time (Seconds) v1.0 script, download, and install. You’ll find this will install the script in the little Script menu in iTunes.
Put all your Podshow Podcasts in a folder. Select them all.
Run the batch script. The Suck Less Promo is 59 seconds long. Put this in the dialog box asking how many seconds, then click the +Start button. Every podcast you’ve selected will now have its start time adjusted to be 59 seconds into the show.
Bear in mind, this will work for any pre-roll ad and will work for audio OR video without damaging the source file itself, so you can skip past advertising you don’t want to see. After all, new media is about having it your way, isn’t it?
If you’d like to do this on Windows… umm… someone else with Windows and iTunes experience will need to chip in below in the comments.
Real Estate, Analysts, and Unconferences
Today we talk about: Real Estate, The End of AdSense Arbitrage? Hot Wings Project, Spyder for MySpace, Telemarketing Experiment and Unconferences threatening Standard Shows
Plus your standard link bait of stuff mentioned: MarketingSherpa, Forrester, Gartner, The Marketeer’s best friend: SalesForce.com
John is at: An undisclosed location for the long weekend
Chris will be at Podcamp Europe
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Learn from Porn Marketing, Future of the CD
Today we talk about: East Coast vs. West Coast (sorry, but the sound isn’t as great as Studio D, but we’ll be back there next week), Learning from the Porn Industry, Porn kills Beta and Blue-Ray, Communitelligence and How to Pitch Bloggers, Mr. Penn still dealing with bad press, Buying Patterns in Second Life, Matthew Ebel Bootlegs, CDs without the CD,ISO as a better way to get music.
John is at: PR Online Convergence
Chris will be at Podcamp Europe
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Widgets, Spamming and Scraping
Today we talk about: Widgets, Incubators, Salesforce.com, Sports Marketing, iPod Promo Case Study, Unintended Market Consequences and the weakness of the legal system, Microso-hoo, Spamming Twitter and Wikipedia, Going Beyond Search, Scraping MySpace Demographic Data
John will be at: PR Online Convergence
Chris will be at Podcamp Europe
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
