Holiday Extravaganza

In this Marketing Over Coffee learn : About personal branding and YouTube, Google’s testing of audio and video search, The Holiday Card as Marketing, and using a new media subsidiary to gain exposure for the parent brand, all in this Marketing Over Coffee Show...

Some Hardcore Stuff about Web Analytics

In this Marketing Over Coffee learn : What is Marketing Automation? Who’s got the most popular Marketing Blog and how many Google Readers watch it? Learn the difference between 4 methods of measuring website traffic, all in this Marketing Over Coffee Show length...

Watching the Web and Outing the Beacon

In this Marketing Over Coffee learn : How to use Google Reader to monitor what’s being said about your brand, and use OPML to monitor the entire web. About Adobe adding Yahoo Ads to PDFs and what it could do for self publishing. Generating marketing data through...