In this Marketing Over Coffee learn :

What is Marketing Automation? Who’s got the most popular Marketing Blog and how many Google Readers watch it? Learn the difference between 4 methods of measuring website traffic, all in this Marketing Over Coffee

Show length 23:33

Brought to you by MarketingProfs.com

0:35 Implementing Marketing Automation

2:58 Stop answering your phone, use SpinVox for forwarding Voicemail

4:22 Google Reader shows subscriber stats

5:58 Rodgers and other ISPs Hijacking your browser and tracking you

10:10 Economic Downturn in an Election Year

11:15 Alex asks about website conversions

15:15 Web Analytics – Google analytics, mybloglog, Crazyegg. Heatmaps, UI and the Golden Triangle

17:30 Accounting for RSS feed in your stats – Feedburner, Partial vs. Complete RSS Feed. Analytics on the Server is also crucial.

20:12 Red Saber Special – going beyond Analytics as a Service, Feedburner, and Server Side Analytics – writing your own tracking system so you can track sites like MySpace that don’t want to be tracked.
Bring Marketing Over Coffee to your town!

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

Direct Link to File

Get your coffee delivered!

Sign up for the Marketing Over Coffee newsletter!

Email address
First Name
Last Name