What to Learn from Politicians Besides Lying

In this Marketing Over Coffee learn :

How to thrive at a networking event, use CSS to handle massive web traffic, and what you can learn from politicians besides how to lie. All this and more…

Show length 21:09

Brought to you by MarketingProfs.com

00:36 Going Solo at Networking Events (and on the show!), the creepy loner, the stalker, the connected, organizers

02:40 Targeting the Connectors

03:36 Planning for the storm, what would you do with a million visitors? CSS, baby! Check out the Zen Garden

06:27 Dan Johnson asks about Marketing and Politics. Some concepts: surveying, ghostwriting, compelling stories, handling reporters, TV Ads

12:00 Selling Fear

13:24 Politics feeding the media machine

14:30 Repetition, repeating yourself, saying the same thing 3 times

15:42 Gateway Pages

16:15 Jeff Cutler on Selling Social Media to Corporations

John will be off to Santa Clara and Orlando

Chris will be getting healthy and hopefully back for next week!

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

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We got the Virus

In this Marketing Over Coffee learn :

What is Viral Marketing, is keyword density still a factor in SEO, and some other stuff we’ve been testing. All this and more…

Show length 21:36

Brought to you by MarketingProfs.com

00:35 David Meerman Scott’s New Rules of Viral Marketing

01:34 Superbowl Ads, and the Aya-Cola

04:30 SEO and Keyword Density

08:15 Google Adwords keyword tool for bidding intelligence

10:24 Dayparting your campaigns, keeping it domestic

11:52 Blooging as SEO, all about the Page Rank

13:06 Alexa vs. Quantcast vs. Compete vs. Google Reader

14:34 Promotional Activity – Win Meatball Sundae

16:04 BlogTalkRadio test

John will be off to Santa Clara and Orlando

Chris will be at College Goal Sunday, and schedules are coming together for Podcamps, but not New York.

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

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Banners from Beyond the Grave

In this Marketing Over Coffee learn :

Tips for Blog Damage control as part of SEO, how to avoid Banner Armaggeddon, and what’s cool in new hardware this month. All this and more…

Show length 22:02

Brought to you by MarketingProfs.com

00:35 CES, Qik and MacWorld – Video cameras are everywhere

02:29 Boston Media Makers

02:37 AdBlock Plus and the Death of Banners and how to deafeat Death!

05:30 Damage Control for Blog Posts that get gunked up with hatespeak

07:16 Social Network Update: Bubble? Consolidation? What services will survive?

10:00 Demographic profiles of social networks

10:45 Update your copyright dates or use a date function like this:

11:25 Jeff asks about compiling surveys

14:22 John talks about success with Wikipedia

15:30 From MacWorld – The Macbook Air, new iPhone and Touch Features, Skynet(hook) is watching you, Apple TV and HD, add Flickr

John will be off to Santa Clara and Orlando

Chris will be at College Goal Sunday, and schedules are coming together for Podcamps in Boston (this Summer), Philly, NY and Toronto.

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

Direct Link to File

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Networks, PURLs and a Meatball

In this Marketing Over Coffee learn :

What does Metcalfe’s Law have to do with marketing, Best practices with PURLs, and why January is Tech Geek Nirvana.

Show length 23:50

Brought to you by MarketingProfs.com

00:43 Setting Strategy for 2008, setting up projects and objectives, and still holding some reserves

04:19 Lobbying and Government intervention

04:56 Marketing resources to recharge your brain.

07:40 Win a free copy of Seth Godin’s Meatball Sundae, email us to enter

08:20 Holiday Card follow up and using PURLs – Good job for Landmark Impressions

10:18 Ilysa from Polymer Clay Productions asks about getting kicked out of Wikipedia

14:26 Networking, Metcalfe’s Law and user forums

17:02 CES, MacWorld and Camera Show in Tech Heaven Month. Always on the web gadgets.

18:48 Digital picture frames ask demonstration kiosk

20:09 XBox Live hits 10 Million users, right next to Skype

21:20 Private trade shows, and smaller regional events. College Goal on the 27

John is finishing both the company and sales kickoffs.

Chris is off to College Goal Sunday and will be using Social Media Tools (and Zero budget!) to promote it.

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

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The Biggest Thing Since The Thing Before Sliced Bread

In this Marketing Over Coffee learn :
Some tips for writing provocative and compelling copy, how to best use online calendaring services and how these services differ, and New Year’s resolutions that are important AND achievable.

Show length 22:52

Brought to you by MarketingProfs.com

00:46 What was the greatest product before sliced bread? Write an iTunes review for Marketing Over Coffee, and Snake Oil.

02:32 Seven Copywriting tips from Michael Port’s, “Book Yourself Solid

04:30 Related tips on Cover Letters and NLP

06:15 Jeff Cutler asks “What if you need to get out of Google or Technorati?”

10:52 Avoid destroying your own brand on MySpace or Facebook

11:37 When to use Online Calendar services such as Upcoming, Google Calendar, and Eventbrite.

14:50 What is Virtualization? Using it to run Windows on a Mac.

17:50 New Year’s Marketing Resolution – Read Mashable, avoid the deadpool, update resume, backup your laptop, connect to us on LinkedIn (Chris’ Profile) (John’s Profile)
John is going into both Company and Sales Kickoffs so he’ll be off the grid next week

Chris is off to College Goal Sunday and will be using Social Media Tools (and Zero budget!) to promote it.

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

Direct Link to File

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