State of Search – Part 1 of 2

In this Marketing Over Coffee learn :

All you need to get started with SEO and Organic Search, a whole boat load of tools, and some tactics to use. All this and more…

Show length 23:01

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00:41 We are not sponsored by $tarbux, Defending the Brand

02:30 Mike asks about SEO, WebPosition Gold, WebCEO, Google Analytics, SEOMoz, SEOChat, Google Webmaster Tools, Google changing SERP layouts.

05:55 The importance of inbound links, Blog or die.

07:45 Chris talks SEO Maintenence

10:50 Choosing Keyword fights: Google Adwords Keyword Tool, Google Trends, and the rest of the Google Toolbox, Adwords blog, Adsense blog and Matt Cutts

14:30 Disk based analytics versus javascript or image based analytics, AWStats, Design vs. SEO when building your site

17:20 Tasks that didn’t exist 5 years ago: WPO – Wiki Page Optimization, YTO – YouTube Optimization (David Tames points to this Primer on YouTube), Chris’ YouTube tips.

John is off to a TFTTF Photo Workshop this Summer (John’s Flickr)

Chris is with Matthew Ebel at the Common Cafe in Waltham on March 15th.

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

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