Google continues to melt our brains. Today I was tooling around in AdWords and found this:
That’s exactly what it looks like – a custom geographic area mapped out for displaying advertising.
Imagine the potential for this type of highly-specific advertising targeting. If you’re running for office, let’s say, and you know precisely the shape of your electoral district, you are going to clean up with this tool.
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!
In this Marketing Over Coffee learn :
About the Fishbowl, buying lists, and Marketing 2.0 vs. Being Remarkable. All this and more…
Show length 28:53
Brought to you by MarketingProfs.com
01:32 Justin asks about buying lists, Google Audio Ads
05:16 Tarket Marketing Magazine, Lists are never clean, build your own list
09:00 Jeff asks about “The Fishbowl” and consolidating online presences, gratuitous link to Ligit
15:50 Ken asks about applying Marketing 2.0 strategies for advertising, Seth Godin’s 2003 TED talk, Windmills
24:30 Chris promises a brain buster at Podcamp NYC, Do you want a Saturday Edition of Marketing Over Coffee
John hits stop 2 of 4 on the wedding tour
Chris is going to Podcamp NYC.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!
In this Marketing Over Coffee learn :
About what to use to send bulk email, using WordPress as your homepage, and why nothing is free. All this and more…
Show length 26:45
Brought to you by MarketingProfs.com
00:46 Mark “The Boffin” asks about Email tools and autoresponders – VerticalResponse, blue sky factory, Manticore, ExactTarget, ConstantContact, Dada Mail, or even Do-It-Yourself!
06:20 Captchas and Turks, security and getting work done, John laments sending money abroad
08:12 Ozzie asks about website hosting and getting a website off the ground, the risk of CPU overage
11:00 Ghetto-style websites with wordpress. Learn how to use wordpress, get a template cheap (or get a wordpress template done by a pro). Take advantage of all the plugins out there
15:00 Hosting a blog yourself versus using a service provider, and selling off third level domains as a Red Saber tactic
18:00 Google Apps and Salesforce.com Integration announced, and Google looking to aggregate Analytics data, tracking movement is more important than aggregating data
22:08 Even more on the Forrester report, and charging for Podcamp Boston 2, nothing is free (if you have no sponsor, you are the sponsor), maybe John can finally get Marketing Over Cocktails going
John is still on the wedding tour
Chris is going to Podcamp DC and then Podcamp NYC.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!
In this Marketing Over Coffee learn :
About Email Newsletters, Facebook for Business and get your marketing questions answered. All this and more…
Show length 27:04
Brought to you by MarketingProfs.com
00:46 Chris’ Email Newsletter Video Test Results, and the Power Curve
04:00 Marketing Over Coffee site upgrade, get your Bulk Coffee Now, Wordpress 2.5 upgrade
06:07 Again with the Social Technographic Ladder , and original research by Jay Moonah and adding data to your house list
10:45 Chicago Mike asks about sending out reminders and phone calls prior to events, email sending patterns
16:39 Dennis Murray asks about using Facebook for his photography business, some out of the box thinking on how to grow your business – get 1,000 true fans
John has 3 weddings left out of 4 for this quarter!
Chris is going to PodCamp DC and PodCamp NYC.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!
In this Marketing Over Coffee learn :
About Rick Rolling, the risk of being tagged a spammer and increasing email results up to 4X. All this and more…
Show length 23:39
Brought to you by MarketingProfs.com
00:20 You’ve been RickRolled, RocketBoom explains it, it’s Meme Jumping.
06:30 The new link baiting and new newswire.
08:10 Jay Moonah on the Forrester Ladder
10:58 Jeff Cutler on Podcast Analytics and Blogging Citations
15:15 Concerns about Spam False Positives crying wolf?
16:00 Has there ever been litigation on Site Use or Privacy Policies?
17:10 Dan Kennedy and Direct Mail Strategies, Segmenting Email Campaigns, A/B B/A testing
John is off to Blogger Social
Chris is going to Atlanta then Podcamp DC.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!