In this Marketing Over Coffee learn :
About Taguchi testing with Google Tools, surveying and some resources on design. All this and more…
Show length 25:00
Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC067.mp3]
00:32 Google Website Optimizer Tools, A/B testing and Taguchi
Avinash Kaushik’s 4Q survey. What is your site supposed to do?
09:30 The boffin sent over www.savethepixel.org touches upon Tufte’s Visual Display of Quantitative Information (who is in Presentation ZEN) and Occam’s Razor
12:12 Evolving past search – to Predictive Analytics, Tin Foil hat, and the Digital Nervous System
18:40 A new system for promoting musical artists
20:25 On Design – Don’t Make me Think by Steve Krug, The Design of Sites, The Timeless Way of Building by Christopher Alexander
Chris at the MITX at DLA July 15th
Both of us will be at Podcamp Boston 3
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network[audio:http://media.libsyn.com/media/marketingovercoffee/MoC067.mp3]
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