Comments on: Hot Gear and Trade Show Wars http://www.marketingovercoffee.com/2008/08/10/hot-gear-and-trade-show-wars/ Thu, 02 Feb 2012 14:28:00 +0000 hourly 1 By: John Wall http://www.marketingovercoffee.com/2008/08/10/hot-gear-and-trade-show-wars/#comment-257 John Wall Thu, 14 Aug 2008 02:25:27 +0000 http://www.marketingovercoffee.com/?p=125#comment-257 Trying to manage a customer's expectations such as expected level of service, or affecting their opinions of anchors such as expected price are completely subjective things. Is there a lack of integrity when a Jaguar costs considerably more than a Honda Civic even though the cost to manufacture them does not vary as much as the price between the two? Is it dishonest to sell the Jaguar for more? Would you trust a used Jaguar salesman more or less than a used Honda salesman? Business transactions are based upon the meeting of feelings and opinions, there aren't as many facts or truths as there are emotions in the closing of a deal. Trying to manage a customer’s expectations such as expected level of service, or affecting their opinions of anchors such as expected price are completely subjective things.

Is there a lack of integrity when a Jaguar costs considerably more than a Honda Civic even though the cost to manufacture them does not vary as much as the price between the two? Is it dishonest to sell the Jaguar for more? Would you trust a used Jaguar salesman more or less than a used Honda salesman?

Business transactions are based upon the meeting of feelings and opinions, there aren’t as many facts or truths as there are emotions in the closing of a deal.

]]> By: John Wall http://www.marketingovercoffee.com/2008/08/10/hot-gear-and-trade-show-wars/#comment-3640 John Wall Thu, 14 Aug 2008 02:25:00 +0000 http://www.marketingovercoffee.com/?p=125#comment-3640 Trying to manage a customer's expectations such as expected level of service, or affecting their opinions of anchors such as expected price are completely subjective things. Is there a lack of integrity when a Jaguar costs considerably more than a Honda Civic even though the cost to manufacture them does not vary as much as the price between the two? Is it dishonest to sell the Jaguar for more? Would you trust a used Jaguar salesman more or less than a used Honda salesman? Business transactions are based upon the meeting of feelings and opinions, there aren't as many facts or truths as there are emotions in the closing of a deal. Trying to manage a customer’s expectations such as expected level of service, or affecting their opinions of anchors such as expected price are completely subjective things.

Is there a lack of integrity when a Jaguar costs considerably more than a Honda Civic even though the cost to manufacture them does not vary as much as the price between the two? Is it dishonest to sell the Jaguar for more? Would you trust a used Jaguar salesman more or less than a used Honda salesman?

Business transactions are based upon the meeting of feelings and opinions, there aren’t as many facts or truths as there are emotions in the closing of a deal.

]]> By: Phil Monk http://www.marketingovercoffee.com/2008/08/10/hot-gear-and-trade-show-wars/#comment-256 Phil Monk Tue, 12 Aug 2008 20:01:09 +0000 http://www.marketingovercoffee.com/?p=125#comment-256 While there is some good info on this blog, the whole "manipulating people's impressions" doesn't sit well with me. What of integrity, honesty, trustworthiness? Such foundations will last through storms and time. Short term schemes will eventually be found for that they are . . . deceptions. While there is some good info on this blog, the whole “manipulating people’s impressions” doesn’t sit well with me.

What of integrity, honesty, trustworthiness? Such foundations will last through storms and time.

Short term schemes will eventually be found for that they are . . . deceptions.

]]> By: Phil Monk http://www.marketingovercoffee.com/2008/08/10/hot-gear-and-trade-show-wars/#comment-3639 Phil Monk Tue, 12 Aug 2008 20:01:00 +0000 http://www.marketingovercoffee.com/?p=125#comment-3639 While there is some good info on this blog, the whole "manipulating people's impressions" doesn't sit well with me. What of integrity, honesty, trustworthiness? Such foundations will last through storms and time. Short term schemes will eventually be found for that they are . . . deceptions. While there is some good info on this blog, the whole “manipulating people’s impressions” doesn’t sit well with me.

What of integrity, honesty, trustworthiness? Such foundations will last through storms and time.

Short term schemes will eventually be found for that they are . . . deceptions.

]]>