Chicks Dig the Zebra – Special Guest Matthew Ebel
In this Marketing Over Coffee learn :
About trade show strategy, subscription marketing, and GI Joe’s enemy Cobra. All this and more…
Show length 34:05
Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC079.mp3]
Brought to you by Blue Sky Factory and MarketingProfs
00:38 Selecting Trade Shows, budgeting for them, strategies for success
03:58 Special Guest Matthew Ebel is changing the face of the music industry and talks about his subscription service
08:00 World of Warcraft as a model, Power Law of affiliate marketing
17:52 Downloading live shows makes the music industry go green, Press Release
21:40 List Rental and return, the Pioneer’s Dilemma
23:46 GI Joe’s enemy Cobra as Masters of Marketing
28:46 What is Co-Reg?
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Chris appearing soon with Gary Vaynerchuk, John has completed the wedding tour.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
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Duplicate Content Free
In this Marketing Over Coffee learn :
About duplicate content, market research and listening posts. All this and more…
Show length 22:29
Brought to you by Blue Sky Factory and MarketingProfs
Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC078.mp3]
00:32 DJ Francis on duplicate content and syndication, subscribe to the Google Webmaster Blog
06:38 Robin on Using social media to do market research – especially for non-profits – Quantcast.com, Compete, Google and Pipes
13:30 Adding Listening Posts, Red Saber tactics with surveys
18:45 Mark sends in his idea for World AIDS Day
Sign up for this Podcast in iTunes and also add the Gigadial Channel for more Podcasts
Professor Penn is taking a rare respite from travel, John is off to wedding 5 of 5.
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
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Automated Testing, Russell Wright, and Gigadial
In this Marketing Over Coffee learn :
About Automated A/B Testing, Next Gen Search and Gigadial. All this and more…
Show length 23:25
Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC077.mp3]
Brought to you by Blue Sky Factory and MarketingProfs
00:32 Blue Sky rolling out some automated A/B testing soon
03:00 Podcamp Philly Wrap-Up – Suki Fuller on Competitive Intelligence, and Inbound Marketing Summit Wrap-Up
05:50 Eric from On the Record Online sends in a clip of Russell Wright from ThemeZoom on the future of SEO
12:40 Sign up for this Podcast in iTunes and also add the Gigadial Channel for more Podcasts
13:24 The new iTunes and the Genius Function and the new iPods
15:47 Hot in Video – New Microsoft Ad, and Copywriter Victorious
18:58 Marketing is the Art of Creating Demand for Your Ideas
19:30 We get wrapped up in Geopolitics, and we’re looking for ideas to create awareness of World AIDS Day
Chris is off to Tampa, then the next Profs event. John not travelling
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network
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I need your help with this marketing tool!
So here’s a question for the MoC Community. I need a tool, similar to Google Insight or Ad Planner or whatever that can tell me what a demographic is thinking in a given time period.
For example, I want to know what college students searched for while on Spring Break. Right now, I have to use Trends or Insight and put in a bunch of terms like drunk, wet t-shirt, etc. and judge for myself which is the most popular – and I will probably guess wrong and miss the thing they were most searching for in that time, which was actually beer.
For example, I want to know what the hot topic was at the Inbound Marketing Summit on Twitter. Yes, there are plenty of Tweets to search through with the #ims08 hashtag, but a tool that summarized it and told me that Seth Godin was the top discussion would be useful.
What marketing tools do you know of that can do this?
Please leave your suggestions in the comments!
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Dated? Garbage? Brilliant?
Personally, I think it’s funny and will make more sense as we see more. Others have called it crap. What do you think?
