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In this Marketing Over Coffee learn :

About Research with Twitter, Social Media and Healthcare, and Webinar Providers! All this and more…

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC094.mp3]

Direct Link to File

Show length 25:19

Brought to you by our sponsors HubSpot and Blue Sky Factory

00:52 Using Twitter to solicit feedback.

02:02 MoC gets too popular and is forced to upgrade. Thank you listeners!

05:22 Facebook hits the tipping point, Social Media – Free like a puppy, LinkedIn is all about B2B – groups are it.

09:15 John tries Windows 7 and asks Chris about Virtualization vs. running window apps on a Mac

11:27 Will social media disrupt Healthcare the same way it has disrupted Journalism? Reed S. asked about Social Media and Healthcare, Chris B. asked about Social Media Optimization vs. SEO “Link building, networking, or brand extension”

15:40 John T. says Social Network Backup is fantastic and Dinosaur BBQ is legit, James Connor Interview and Hubspot Conversation both forthcoming

16:00 Field Editor John Blue: http://blip.tv/file/1694556

18:00 Terry asks about Webinar Providers – John is on GoToWebinar (and watching Adobe Connect), Chris uses Ustream. StreamLogics and GatherPlace also on the watch list

21:40 Questions of the week: How are you using twitter? What are you using for Webinars?

22:19 Chris talks about the sorry state of the economy after working at College Goal Sunday

Upcoming Event Watch: Nothing coming up right now!

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

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Improving Email Deliverability

In this Marketing Over Coffee learn :

About Feedburner and Yahoo Pipes, Improving Email Deliverability, and Using Toilet Paper as an Economic Indicator! All this and more…

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC093.mp3]

Direct Link to File

Show length 23:57

Brought to you by our new sponsor HubSpot and Blue Sky Factory

00:32 MOC at Hubspot this Friday! Check out hubspot.tv and the blog post

01:44 Feedburner shifting over to Google Analytics, power moves through Yahoo Pipes

04:45 Pixelated Marketing – Chris does his own virtual conference, and here’s a link to Mitch Joel’s Original Show

07:00 SPF – one of the email verification standards – SPF FAQ, Validator (check to see if your domain has it), and Wizard. More on the other 3 “standards” Sender ID, Domain Keys and Sender Score from ReturnPath.

14:11 DD and TP, and other unorthodox market research

16:44 YouTube on the Wii and PS3, also testing downloads. Use it for Podcast hosting? The first new network, crotch kicks at no extra charge.

20:15 Featured Videos: “Star Wars from Someone Who Has Never Seen It” and “How It Should Have Ended – LOTR, Star Wars

23:00 What are you doing with online video?

Upcoming Event Watch: College Goal Sunday, the Beancast this weekend.

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

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Live from Cambridge

From Hubspot.tv on friday:

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Synchronizing Social Networks free eBook

As mentioned in Episode 92 of Marketing Over Coffee, this 19 page eBook will walk you through the steps needed to synchronize, backup, and expand your social networks and social media contacts. The eBook is free – please share it with anyone who would benefit from it!

Download Synchronizing Social Networks in PDF format.

Got comments on the eBook? Leave ’em here!

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Synchronize and Backup Your Social Networks

In this Marketing Over Coffee learn :

About the evolution of sales models, marketing during a recession, syncing your social media contacts! All this and more…

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC092.mp3]

Direct Link to File

Show length 23:39

Brought to you by our new sponsor HubSpot and Blue Sky Factory

MOC will be at Hubspot this Friday! Check out hubspot.tv for more info.

01:22 John Blue sends in some entertaining video about enterprise sales. Is the enterprise sales model headed for extinction?

04:07 How to market during a recession.

07:42 Greg asks: has Chris ever tried Dinosaur BBQ Sauce from my home town of Syracuse? Check out this massive list of resources on SEM, Social Media and other tools. Alley Insider calls out a bunch of publications they think are on death’s door.

09:36 Dennis Murray asks about Facebook: Is it socially acceptable to send a message through the add friend interface to my list to ask them to become fans? While you are there think about synchronizing your social network data so you have a backup copy.

18:00 Setting up a LinkedIn Group

Upcoming Event Watch: College Goal Sunday, SXSW? Maybe…, Podcamp Boston 3 probably late summer, early fall. Newb Camp in February, Podcasters Across Borders in June, the new PME/Blogger Event, Gnomedex.

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

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The 23rd Annual Marketing Over Coffee Award Winners!

In this Marketing Over Coffee learn :

About Recession Sales Strategies, New Magazine Business Models, and the 23rd Annual Marketing Over Coffee Award Winners! All this and more…

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC091.mp3]

Direct Link to File

Show length 25:01

Brought to you by our new sponsor HubSpot and Blue Sky Factory

01:28 John Blue Passes us a whitepaper on Recession Sales Strategies from The Customer Collective

05:02 The death of Trade Rags? The new magazine model.

07:30 Scott Monty wins the Seth Godin Contest from the BeanCast, check out the case study from Ron Amok and using Google Reader to gather stats on Twitter, Google turns the dial

10:10 Robin Heppell asks about Internet “SPY” tools – what do you use to for competitor espionage? Society for Competitive Intelligence Professionals

14:30 It’s here. The…

23rd Annual Marketing Over Coffee Award Winners!!!

  1. Best Marketing Book of 2008 – Michael Port – Beyond Booked Solid
  2. VMWare on Integrating Twitter into their Marketing Mix
  3. CVS Pharmacy for sponsorship of ABC’s Extreme Home Makeover
  4. Caminito Argentinean Steakhouse and BlogCase Study “ditched about 80% of our previous print marketing”
  5. Eric Schwartzman for On the Record, the Best PR Podcast and best online newsroom service (he also nominated himself for best overnight breast support, by far our most bizarre category, which did not make the cut for an award this year, but in case you were wondering who would have won for best overnight breast support you can follow that link, but Eric said he’d still like some Google Juice for 2nd best overnight breast support, so here you go.

21:00 Webinars vs. Live Events

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

Get your coffee delivered!

Marketing Over Coffee on iTunes Marketing Over Coffee on RSS Marketing Over Coffee on Google Reader

Sign up for the Marketing Over Coffee newsletter!

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