Comments on: Discussion with David Meerman Scott! http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/ Thu, 02 Feb 2012 14:28:00 +0000 hourly 1 By: Weekly Topic 6: iListen to Podcasts « PR Girl's World http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-545 Weekly Topic 6: iListen to Podcasts « PR Girl's World Tue, 15 Jun 2010 03:09:27 +0000 http://www.marketingovercoffee.com/?p=484#comment-545 [...] chose Marketing Over Coffee, with Christopher Penn and John Wall featuring David Meerman [...] [...] chose Marketing Over Coffee, with Christopher Penn and John Wall featuring David Meerman [...]

]]> By: ~TOPIC 12 for PRCA 3330~ « WOMAN MEETS WORLD…….. http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-544 ~TOPIC 12 for PRCA 3330~ « WOMAN MEETS WORLD…….. Wed, 21 Apr 2010 19:23:31 +0000 http://www.marketingovercoffee.com/?p=484#comment-544 [...] chose Marketing Over Coffee, with Christopher Penn and John Wall featuring David Meerman [...] [...] chose Marketing Over Coffee, with Christopher Penn and John Wall featuring David Meerman [...]

]]> By: A list of my favourite podcasts | Moral Fibre Magazine http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-543 A list of my favourite podcasts | Moral Fibre Magazine Mon, 01 Mar 2010 19:21:20 +0000 http://www.marketingovercoffee.com/?p=484#comment-543 [...] some of our featured programs check out interviews with Seth Godin, David Meerman Scott, Mitch Joel and James [...] [...] some of our featured programs check out interviews with Seth Godin, David Meerman Scott, Mitch Joel and James [...]

]]> By: Hans | Ukoonto http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-3768 Hans | Ukoonto Thu, 26 Nov 2009 02:04:00 +0000 http://www.marketingovercoffee.com/?p=484#comment-3768 Thanx Chris and John for this episode. I've been listening for a while now, always while I work. I constantly have to put down my work to make notes. So many marketing nuggets in your show. You also mentioned your iTunes reviews, or the lack of thereof (I'm not sure if that was in this episode though). I just went over and left you a review. I hope it helps. Cheers, Hans Thanx Chris and John for this episode. I’ve been listening for a while now, always while I work. I constantly have to put down my work to make notes. So many marketing nuggets in your show. You also mentioned your iTunes reviews, or the lack of thereof (I’m not sure if that was in this episode though). I just went over and left you a review. I hope it helps.

Cheers, Hans

]]> By: ukoonto http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-542 ukoonto Wed, 25 Nov 2009 23:04:09 +0000 http://www.marketingovercoffee.com/?p=484#comment-542 Thanx Chris and John for this episode. I've been listening for a while now, always while I work. I constantly have to put down my work to make notes. So many marketing nuggets in your show. You also mentioned your iTunes reviews, or the lack of thereof (I'm not sure if that was in this episode though). I just went over and left you a review. I hope it helps.<br><br>Cheers, Hans Thanx Chris and John for this episode. I've been listening for a while now, always while I work. I constantly have to put down my work to make notes. So many marketing nuggets in your show. You also mentioned your iTunes reviews, or the lack of thereof (I'm not sure if that was in this episode though). I just went over and left you a review. I hope it helps.

Cheers, Hans

]]> By: Karthic http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-3741 Karthic Wed, 21 Oct 2009 22:21:00 +0000 http://www.marketingovercoffee.com/?p=484#comment-3741 Thanks for taking my question on the show. I don’t mean to drag this conversation on but what I wanted to address/clarify was how to promote a service perceived as undifferentiated by the client on a social media. For instance: While offshore IT service vendors need to exhibit capability, Client(s) on most cases treat them as commodity and evaluate on price. In typical large organizations I am not sure how many of the CIO/CTO view inputs from the new tools out there. So the question comes back to—how effective is social media in a B to B service space. Thanks for taking my question on the show. I don’t mean to drag this conversation on but what I wanted to address/clarify was how to promote a service perceived as undifferentiated by the client on a social media. For instance: While offshore IT service vendors need to exhibit capability, Client(s) on most cases treat them as commodity and evaluate on price. In typical large organizations I am not sure how many of the CIO/CTO view inputs from the new tools out there. So the question comes back to—how effective is social media in a B to B service space.

]]> By: Karthic http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-541 Karthic Wed, 21 Oct 2009 20:21:20 +0000 http://www.marketingovercoffee.com/?p=484#comment-541 Thanks for taking my question on the show. I don’t mean to drag this conversation on but what I wanted to address/clarify was how to promote a service perceived as undifferentiated by the client on a social media. For instance: While offshore IT service vendors need to exhibit capability, Client(s) on most cases treat them as commodity and evaluate on price. In typical large organizations I am not sure how many of the CIO/CTO view inputs from the new tools out there. So the question comes back to—how effective is social media in a B to B service space. Thanks for taking my question on the show. I don’t mean to drag this conversation on but what I wanted to address/clarify was how to promote a service perceived as undifferentiated by the client on a social media. For instance: While offshore IT service vendors need to exhibit capability, Client(s) on most cases treat them as commodity and evaluate on price. In typical large organizations I am not sure how many of the CIO/CTO view inputs from the new tools out there. So the question comes back to—how effective is social media in a B to B service space.

]]> By: Karthic Athreya http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-3735 Karthic Athreya Mon, 12 Oct 2009 20:20:00 +0000 http://www.marketingovercoffee.com/?p=484#comment-3735 You guys do a very good job. I was wondering if you could throw some light on how to market services using social media/digitial marketing. Most of the discussions in general surround product marketing. Even at B school, our teachings were more to do with Segmentation, targeting and positioning for a product. When it comes to services( say IT services), there is little insight and services marketing seems to follow the path of traditional marketing. You guys do a very good job. I was wondering if you could throw some light on how to market services using social media/digitial marketing. Most of the discussions in general surround product marketing. Even at B school, our teachings were more to do with Segmentation, targeting and positioning for a product. When it comes to services( say IT services), there is little insight and services marketing seems to follow the path of traditional marketing.

]]> By: Karthic Athreya http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-540 Karthic Athreya Mon, 12 Oct 2009 18:20:33 +0000 http://www.marketingovercoffee.com/?p=484#comment-540 You guys do a very good job. I was wondering if you could throw some light on how to market services using social media/digitial marketing. Most of the discussions in general surround product marketing. Even at B school, our teachings were more to do with Segmentation, targeting and positioning for a product. When it comes to services( say IT services), there is little insight and services marketing seems to follow the path of traditional marketing. You guys do a very good job. I was wondering if you could throw some light on how to market services using social media/digitial marketing. Most of the discussions in general surround product marketing. Even at B school, our teachings were more to do with Segmentation, targeting and positioning for a product. When it comes to services( say IT services), there is little insight and services marketing seems to follow the path of traditional marketing.

]]> By: John Wall http://www.marketingovercoffee.com/2009/09/30/discussion-with-david-meerman-scott/#comment-3730 John Wall Thu, 08 Oct 2009 10:43:00 +0000 http://www.marketingovercoffee.com/?p=484#comment-3730 Yes, it seems like this kind of stuff happens every week now. Yes, it seems like this kind of stuff happens every week now.

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