Monty on the Move

In this Marketing Over Coffee:
Learn about Panda Strikes Back, Tag Manager, and Monty on the Move!

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Brought to you by our sponsors:

Whether you’re an occasional scribe, a part-time wordsmith, or an acclaimed content creator, writing is a skill that every marketer needs to master. Turn yourself into a lean, mean writing machine with MarketingProfs University’s Marketing Writing Bootcamp. Starting June 12, these 16 classes are available online, 24/7 with one goal in mind: to make you a better marketing writer.

Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper "57 Tips to Grow Your Email List" available at www.whatcounts.com/coffee

Panda Strikes Again! Glass Door Wins Big, eBay loses

Chris chooses Google Tag Manager over some analytics functions

Leaked NY Times Innovation Report Makes the Rounds

Scott Monty Drives Off – MoC Exclusive in the works!

Canada’s Anti-Spam Legislation is taking effect soon, and we have a checklist for marketers

The Global Advertising Lawyers Alliance on Ambush Marketing – some are forced to rely only on traditional trademark or unfair competition laws. 52 Countries for World Cup!

No IPO Bubble – Thanks SarbOx!

YouTube to buy Twitch for $1B?

Kevin Spacey in CoD Advanced Warfare

Check us out on LinkedIn: John and Chris.

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)

Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Tweet to Shop!

In this Marketing Over Coffee:

Learn about Secret, Apple and the Chronic, and Video Game Music!

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Brought to you by our sponsors:

Whether you’re an occasional scribe, a part-time wordsmith, or an acclaimed content creator, writing is a skill that every marketer needs to master. Turn yourself into a lean, mean writing machine with MarketingProfs University’s Marketing Writing Bootcamp. Starting June 12, these 16 classes are available online, 24/7 with one goal in mind: to make you a better marketing writer.

Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper “57 Tips to Grow Your Email List” available at www.whatcounts.com/coffee

WordPress raising $160M

Using Secret for inside news

Foursquare Splitting in Two?

WSJ article on social media and hiring

Strategy and restaurant analogies

Apple and the Chronic?

The Oracle Marketing Cloud – @Eloqua @Compendium @Responsys @BlueKai

Amazon Tweet to Shop

Working to Video Game Music

Cordcutters average over 200GB/month, Bittorrent 25% of all downloads

 

Check us out on LinkedIn: John and Chris.

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)

Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

John Jantsch talks Duct Tape Selling

In this Marketing Over Coffee:

A special conversation with John Jantsch, author of The Referral Engine talks with us about his new book: Duct Tape Selling

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Sponsored by MarketingProfs and WhatCounts

Whether you’re an occasional scribe, a part-time wordsmith, or an acclaimed content creator, writing is a skill that every marketer needs to master. Turn yourself into a lean, mean writing machine with MarketingProfs University’s Marketing Writing Bootcamp. 15 classes available online, 24/7 with one goal in mind: to make you a better marketing writer. Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts – superior design, deliverability and reporting. MoC listeners can get their free white paper “57 Tips to Grow Your Email List” available at whatcounts.com/coffee

The Topics:

The 5 Keys to using Practical Marketing as the new way to sales success

Sales vs Marketing Hourglass

Lead scoring – hand raisers rather than ideal leads ready to go on a highly personalized journey

Has inbound marketing made the salesperson unnecessary? The sales coach?

Why do sales people need to write every day?

Creating a Total Content System strategy

What are thecrucial markers for an ideal client?

Where do the software tool recommendations come from?

Life with Google Fiber

 

Check us out on LinkedIn: John and Chris.

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)

Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Upgrading from Reports to Diagnostics

In this Marketing Over Coffee:

A special conversation with Frank Donny, Founder and CEO of Marseli

Direct Link to File

Thanks to our sponsors:

Whether you’re an occasional scribe, a part-time wordsmith, or an acclaimed content creator, writing is a skill that every marketer needs to master. Turn yourself into a lean, mean writing machine with MarketingProfs University’s Marketing Writing Bootcamp. 15 classes available online, 24/7 with one goal in mind: to make you a better marketing writer. Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – can get their free white paper “57 Tips to Grow Your Email List” available at whatcounts.com/coffee

Marseli: The Elevator Pitch

How much data do you need to have to get actionable information (number of sales guys? numbers of leads? number of deals? lentgh of time?)

What are the challenges to predicting pipeline quality?

How do you use sales analytics to help improve lead scoring models?

Marketing ROI is top of mind of every marketing leader, what sales process information should marketing leaders have at their fingertips that will help them improve ROI?

With access to this level of intelligence, how should marketing leaders change how they manage their overall business?

Predicting deal flow not only average across the board but down to the individual rep.

Dealing wtith the side effects of “Sales Steriods”

Customers like Serva, Yark Data

Check us out on LinkedIn: John and Chris.

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)

Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.