In this Marketing Over Coffee:
In this episode we talk presentation skills with Tamsen Webster
She’s coached 40+ speakers to the TEDxCambridge stage. Five of them have had their videos promoted to TED.com with well over 7 million views.
Helping People Spread Ideas
Content and the curse of knowledge
Who’s it for? What do I want them to know? What do I want them to do?
The difference between telling and implanting the idea
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Using mental hooks to overcome information overload, giving meaning, not details.
Rehearsing enough to make it sound casual – Internalize, don’t memorize.
John loves Prezi, and he’s telling you it’s time for you to let your PowerPoint pain go.
Prezi lets you arrange your topics on an open canvas and pan to those that interest your audience. You can zoom in on details or pull back to show context, which makes you more engaging and memorable. Plus, Prezi is cloud-based, and has analytics and collaboration tools specifically for teams. Learn more about Prezi.
The Four Messaging Mindsets
The problem of focusing on content over clarity
Finding the Red Thread
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