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Customer Data Platforms with Vijay Chittoor

In this Marketing Over Coffee:
In this episode learn about SmartHub Customer Data Platforms (CDP), Agility of Decisioning, and more!

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Brought to you by our sponsors: Upfluence and MarketingProfs Career Day

Vijay is Co-Founder & CEO at Blueshift

Walmart, Groupon and Beginning by watching CX change

The mistake is thinking about channels instead of CX

Where does CDP fit in with the rest of the martech stack?

Agility of Data Access, Agility of Decisioning

15:28 With Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding influencers and contacting them, to keeping track of collaborations and measuring results, Upfluence really covers all your bases.

Get your free software demo to find out how Upfluence can help your brand at https://get.upfluence.com/moc.

At what size does a company start to think about a CDP?

AI recommendations, realtime engagement, scaling across channels

23:33 MarketingProfs Career Day

Whether you’re actively applying for a job or just want to have these resources in your back pocket, you’ll want to check out Career Day on January 22. If you can’t make it live registering will get you access to the recorded sessions for a limited time. Learn more at mprofs.com/careercoffee

Working the Over The Top (OTT) Video Channel

What is Smart Hub CDP?

Putting your data to work or putting your data to sleep?

What’s the impact of the pandemic been?

Atlas of Imaginary Places, A Gentleman in Moscow, Money Heist, Brad Meltzer’s Ordinary People Change the World

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