Strategies for Local SEO with Joy Hawkins

In this Marketing Over Coffee:
Learn about Local Search, Local Paid, Getting Yelp Right and more!

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Joy Hawkins is the Owner and Founder of Sterling Sky in Canada and is the author of the Expert’s Guide to Local SEO, which is an advanced training manual for people wanting a detailed look at what it takes to succeed in the Local SEO space.

The original article on Google filtering local results

Why you should always do paid ads with local SEO

Don’t always take Google’s advice on AdWords

Negative keywords are critical

Avoiding Locksmiths

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Where to start with local for better results

How your blog can hurt you, and how to fix it

Why AMP is problematic for local

The rise of Apple Maps

Getting Yelp right

Prezi lets you arrange your topics on an open canvas and pan to those that interest your audience. You can zoom in on details or pull back to show context, which makes you more engaging and memorable. Plus, Prezi is cloud-based, and has analytics and collaboration tools specifically for teams. Learn more about Prezi.

Ping me on twitter @johnjwall for the Cat Hoke book giveaway

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