Social Technographics

Just a quick text post to see if iTunes handles some feed changes directly. Since you stopped by, you might be interested in this article about Social Technographics. I found it interesting that things may not be as grave as the commonly referred to 90-9-1...

Telemarketing – not a dirty word

Mr. Penn is in D.C. on Business so it’s a one man show for this week only Is it sales or marketing? Who’s going to get the leads? Are you doing research or qualifying leads? It’s all about the script. Set them up with the right equipment –...

MySpace Bots, Black Hat and Politics

MySpace Bot Lockdown. Is Marketing becoming IT, or is IT taking over Marketing? You need to be the best in the world. Adding Bots to your marketing plan. Attack Marketing and other Black Hat issues. How the Web will affect politics in 2008. Direct Link to...

Handling a Crisis, and About Webinars

In this Week’s Marketing Over Coffe: Podcamp NYC wrapup, Dealing with an industry-wide PR Crisis, Podcamp as Email, Using Webinars Send in your questions or comments – john at themshow.com or financialaidpodcast at gmail.com (please include Marketing Over...

Marketing Over Coffee is Live!

The Beta is complete and it’s showtime. In today’s episode: Anonymity, Privacy, Banner Ads, Google Adwords, Predictive Analytics, Community, Gifts to the tribe, Events – Podcamp NYC, Podcruise, Podcamp Europe Direct Link to...