In this Marketing Over Coffee learn :
About Recession Sales Strategies, New Magazine Business Models, and the 23rd Annual Marketing Over Coffee Award Winners! All this and more…[audio:http://media.libsyn.com/media/marketingovercoffee/MoC091.mp3]
Show length 25:01
05:02 The death of Trade Rags? The new magazine model.
10:10 Robin Heppell asks about Internet “SPY” tools – what do you use to for competitor espionage? Society for Competitive Intelligence Professionals
14:30 It’s here. The…
23rd Annual Marketing Over Coffee Award Winners!!!
- Best Marketing Book of 2008 – Michael Port – Beyond Booked Solid
- VMWare on Integrating Twitter into their Marketing Mix
- CVS Pharmacy for sponsorship of ABC’s Extreme Home Makeover
- Caminito Argentinean Steakhouse and Blog – Case Study “ditched about 80% of our previous print marketing”
- Eric Schwartzman for On the Record, the Best PR Podcast and best online newsroom service (he also nominated himself for best overnight breast support, by far our most bizarre category, which did not make the cut for an award this year, but in case you were wondering who would have won for best overnight breast support you can follow that link, but Eric said he’d still like some Google Juice for 2nd best overnight breast support, so here you go.
21:00 Webinars vs. Live Events
Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.
Get your coffee delivered!
Sign up for the Marketing Over Coffee newsletter!