In this Marketing Over Coffee:
A Special Weekend Edition, Live from HubSpot!
[audio:http://media.libsyn.com/media/marketingovercoffee/MoC095.mp3]Show length 17:18
Brought to you by our sponsors HubSpot and Blue Sky Factory
00:23 Weekend Edition from HubSpot in Cambridge, post HubSpot.TV
01:00 Mike Volpe and Karen Rubin talk about HubSpot
02:30 Measuring what you can in social media
03:40 Using your own content for educating prospects versus generating leads
04:20 Using the backchannel rather than avoiding it – broadcast video with Twitter
07:30 HubSpot for Lead Generation, Analytics, SEO and content management
Check us out on LinkedIn: John and Chris
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Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.
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Great podcast,
I am really interested in learning what Hubspot is about. Karen didn’t get to say much though!
I really like the idea of looking at what your competitors are doing, probably have a look at that pretty soon.
Keep up the great work guys
Will