In this Marketing Over Coffee learn :

About Adaptive Email, Why We Buy, Ethics and Microsites! All this and more…

Direct Link to File

Show length 29:39

Brought to you by our sponsor Blue Sky Factory

00:48 Jeff sends us an AdWeek article on Marketing/IT Communication and wisely notes the horrible URL structure. A new Marketing Over Coffee Blog template coming soon.

02:40 The 12 Days of Marketing Over Coffee are upon us! Jay from The Marketing Spot Blog says he’s in.

04:42 Terri said she’d cover Podcamp Pittsburgh for us, Shout out to Dan York.

05:03 Michael from HP replies to the “Intelligent Email” comment from the last show – what is Adaptative Email?

09:10 Todd asks about getting voicemail delivered as an mp3. Google Voice vs. K7. You can leave a message on the Marketing Over Coffee Line at 617-606-3661

10:33 Paco Underhill’s Why We Buy, remember that Marketing Over Coffee is always trying to get money out of you.

13:02 Andy calls breach of ethics on using focus groups for lead gen.

14:57 Brett asks about Microsites and when to use them

18:53 Thanks for the iTunes reviews, Femi asks about how to Nominate for the Marketing Over Coffee Awards, just leave a comment here.

20:44 Upocoming Event Watch: Not much, things are slow for the holidays, enjoy yours!

22:51 Question of the Week: Are you in for the 12 Days of Marketing Over Coffee? If yes, leave a comment here.

24:20 Bonus Track – Matthew Ebel’s Away in a Manger

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.


Get your coffee delivered!

Marketing Over Coffee on iTunes Marketing Over Coffee on RSS Marketing Over Coffee on Google Reader


Sign up for the Marketing Over Coffee newsletter!

First Name
Last Name
Company
Title
Email Address