In this Marketing Over Coffee learn :

Why Google Instant Just Won’t Quit, Twitter Virus, and the latest Marketing Books! All this and more…

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Show length 22:58

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00:54 Google Doc Editing on the iPad, Sports Illustrated only in Landscape mode until it can be “priced reasonably”, Chris likes the Good Reader

03:13 Google Instant not killing the long tail, Chris posits that instant is all about mobile.

05:11 Marco asks about how to handle versus

06:49 Book pile: Brian Halligan and David Meerman Scott’s Marketing Secrets of the Grateful Dead, Cashvertizing, Dan Kennedy making money online, Greg Verdino’s MicroMarketing

09:56 Marketing Over Coffee LinkedIn Group is brewing with activity – The Lone Star Campaign is good stuff

11:40 Worst pitch of the week – tied between “sponsor a blogger” and “overbearing book PR person”

15:04 Distility has a good free eBook on branding , Twitter Virus

15:15 Upcoming Events – Podcamp Boston this Weekend! Is this the rebirth of podcasting? Inbound Marketing Summit – Promo CP100, BlogWorld and New Media Expo Discounted Rates

18:03 The Chaos Scenario – Old media is almost dead and New media is not alive. But no Bubble 2?

20:50 Question of the Week – Are you looking at podcasting as a tactic? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version)

Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.