In this Marketing Over Coffee:
Learn about The Mobile Commerce Revolution (Buy Now!) from author Tom WebsterMarketing Over Coffee is brought to you by our sponsors LInkedIn and Trust Insights
VP strategy and marketing at Edison Research – The Infinite Dial
Producer of the Award Winning Friday Five
Tom’s co-author is Tim Hayden
The greatest change is the history of industry – mobile as behavior
The narrow circle of apps and the success of Starbucks app
The new social security number and one to one marketing
The Behavioral Strategist – create the flow or discover it?
Mobile and the rest of the world
Check us out on LinkedIn: John and Chris.
Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)
Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.
I see so much of the mobile revolution as an analytics and conversion optimization guy. Will be interesting to see how behavior continues to change + adapt over time.