In this Marketing Over Coffee:
A Special Interview with Michael Brenner!
Brought to you by our sponsors, MarketingProfs and Infer
B2B Marketing Insider created having come from SAP and Neilsen
Customer facing content beats out promotion
Taking the Leap of Faith
Learn from over a dozen of the best and brightest instructors in the world at MarketingProfs Marketing Writing Bootcamp. You’ll get tons of great writing tips, new techniques for enhancing your writing style, and will learn to write with a relentless focus on your audience.
Visit http://mprofs.com/coffee and use promo code COFFEE when you enroll to save $200 on Marketing writing bootcamp. Plus, you’ll get over $1,000 worth of Marketing Profs seminars, classes, and video tutorials, free – just for registering!
Fear of being too late and finding the unevenly distributed future
Hot tools: BuzzSumo
Attracting highly engaged employees
Stop wasting time with bad leads. Use Infer for predictive scoring to automatically recognize high-potential marketing qualified leads.
Check out predictive scoring yourself. Head over to www.infer.com/moc, and watch how with just an email address Infer can uncover thousands of signals about you and your company to determine if you’re a good fit for a product. Score +80 and you’ll be entered to win a pair of custom Nike running shoes. Predict winners, with Infer.
Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)
Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.