In this Marketing Over Coffee:
Talking with Jeff Cohen about the Future of Modern Marketing!

Direct Link to File – brought to you by Infer

Jeffrey L. Cohen of Oracle Marketing Cloud talks about their twin ebooks on the trends that made up 2015 and predictions for 2016.

Bonus – Chris gives his 3 tactics you need to adopt for the new year

Looking at the past – 2015 round up (get the ebook)

  1. Data driven
  2. Jay Baer on “Answering every customer in every channel”

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Predicting the future (get the ebook)

  1. Late majority (laggards) entering Soc Med
  2. Content Center of Excellence

At the 28 minute mark Chris lays down his 3 trends you need to be aware of

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.