In this Marketing Over Coffee:
comiXology CEO and co-founder David Steinberger talks about the state of comics, subscription services, and getting the world hooked.
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The Secret Origin! Pull list for NYU Stern Business Plan Competition
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How they launched without making disrupting retail the top priority
2009 the reader launched – Guided View as the game changing feature
Risking crash and burn during the bootstrap phase
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Back when a million uniques meant something in advertising
Bringing comics to the rest of the world
The unlimited content subscription model vs. single item purchase
Celebrating their 10th Anniversary at New York ComicCon!
The next 10 years – making everyone on the planet a comics fan
The problem of discovery when you can access everything
Comixology Originals – Marley’s Ghost (Link to NYCC Panel)
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