In this Marketing Over Coffee:
Learn about Chris’ New Thing, SXSW, Google Analytics Goal Details and more!
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Chris’ new thing: Trust Insights – w Katie Lioy
Getting to the 90% of data that’s buried in virtual file cabinets
IBM Watson Explorer
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Infinite Dial 2018 – Facebook down 15% among 12-34
Leaving the Main Stream for other apps
Google user account data now available for YouTube targeting
IBM Think – More and better APIs
Prezi lets you arrange your topics on an open canvas and pan to those that interest your audience. You can zoom in on details or pull back to show context, which makes you more engaging and memorable. Plus, Prezi is cloud-based, and has analytics and collaboration tools specifically for teams. Learn more about Prezi.
Retargeting basics – list vs. pixel (cookie)
GA Goal Details – Category, Action, Label, Value
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