In this Marketing Over Coffee:
Nick returns to talk about his latest book: Brand Now!

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Brought to you by our sponsors: LinkedIn and Optimove

Brand Now is available as of May 1!

Nick works with Brand Driven Digital. How it started with Get Scrappy – hear the last interview!

The Wrath of Nick Westergaard, The Wisdom of Ann Hanley

Meaning, Structure, Story, Content, Community, Clarity, Experience

Meaning is not Logotherapy – The Imaginary Branding Checklist

Trunk Club and Avoiding Cat Poster Marketing

Structure – Status Headphones and Hurts Donut

12:35 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 500 million user accounts, all business focused, that you can target by title and other selects.

And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

Brand Now Toolbox – Humor

Brand Map of Concentric Circles and Branding from the Inside Out

17:28 Optimove is the relationship marketing technology over 300 of the smartest marketing teams—like Stitch Fix, Glossier, and B&H – use to build, maintain and automate meaningful relationships with customers.

Head on over to to get a free 30 minute consultation call to evaluate your current relationship marketing efforts and examine whether you’re maximizing the value of your customers. Optimove—the Science-first relationship marketing hub.

Community: DarthGarry’s Lego Dreamforce and the Mike Gerholdt Connection

Ready Player One Audiobook is Great Sci-Fi

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