In this Marketing Over Coffee:
Author Julian Treasure talks sound, listening and being heard
The book is How To Be Heard
The 4 effects of sound on human beings
Starting with music, headphones and vinyl
Protecting your hearing by getting the best headphones you can afford
Saatchi and then IDG to his own company
Do brands think about how they sound?
7:24 We are giving away ahrefs accounts to one listerner this week! Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter!
Getting the sound right for the space and matching the brand
Ambient texture sound
16:01 July 12th is The MarkeingProfs Marketing Writing Bootcamp! Special offer for MoC Listeners! USE CODE COFFEE18 to save $150!
The curse of open plan – use MBA to avoid noise
Unwanted conversation is the most unwanted noise of all
In Pursuit of Silence
RASA – Receive, Appreciate, Summarize, Ask
White Collar Sodcasting
The arrival of the audio internet
Featured Event: The MarkeingProfs Marketing Writing Bootcamp!
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Our theme song is Mellow G by Fonkmasters.