In this Marketing Over Coffee:
Learn about Seth’s latest book!
Brought to you by our sponsors: Blueshift and LinkedIn
Get your copy of The Practice – Shipping Creative Work
What it takes to trust yourself
Bringing humanity to work
Curiosity solves the artistic problem
8:41 – 9:51 Blueshift is making it easier than ever for marketers to use AI themselves to grow their business.
Blueshift’s SmartHub CDP uses patente AI to drive timely, relevant experiences across every channel, all while saving marketers significant time and driving incredible results.
For MoC listeners: Blueshift is offering their “Ultimate Guide to AI Marketing” for free at blueshift.com/moc
What is quality?
The audience does not want authenticity – they sign up for the best version
Fighting the Resistance
Commitment to a Practice as opposed to a guarantee
The Power Broker and the room.
Jerry Colonna, Fred Wilson, Brad Feld
23:16 – 24:55 We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!
Obligation
How to make virtual events more effective
Taking School virtual
Why a book?
Christian McBride at The Blue Note
Join the Analytics for Marketers Slack Group! (Get the Job reports!!)
Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access!
Get episodes early, get the back catalog – get the app for iOS! Or for Android
Our theme song is Mellow G by Fonkmasters.