In this Marketing Over Coffee:

In this episode learn about new search quality guidelines, E-A-T, inferred email quality, and more!

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Brought to you by our sponsors: UserTesting and Upfluence

Search Quality Evaluator Guidelines – Quality vs. Needs Met

Search Engine Journal on E-A-T and Getting IT to Understand SEO?

7:05 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And it allows you to target your exact audience, ask any question or request to perform tasks, and, most valuably, get a window into their world.

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How Marketing should sell SEO to the IT department. Or should they?

SEO Platforms

DocuSign coming to Slack (vs. Adobe Sign, SignRequest, Qwilr, HelloSign (Dropbox))

15:03 With Upfluence, marketers can triple the number of influencers they work with and run campaigns in half the time. From finding influencers and contacting them, to keeping track of collaborations and measuring results, Upfluence really covers all your bases.

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Inferred Email Quality

Read any good marketing books?

Gear watch – I gave up on my teleprompter switched to PlexiCam, my Home Theater

Talking Machine Learning Marketing Tactics at the Sales and Marketing Roundtable

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