In this Marketing Over Coffee:

In this episode learn about Language Market Fit with Matt Lerner

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Brought to you by our sponsors: BlueShift and LinkedIn

PayPal, 500 Startups with Dave McClure

Having more impact in the startup environment

5:21 – 6:22 Blueshift’s SmartHub CDP delivers personalized, omnichannel experiences that improve customer engagement and drive meaningful results, all while saving marketers significant time and driving incredible results. Blueshift is offering their Guide to a Successful CDP RFP to MoC Listeners for free at

Getting the language right is key – messaging and positioning

Going beyond Traction – language beats channel

When 90% of the success comes from 10% of the effort

15:51 – 17:06 We’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

Learn more at Startup Core Strentghs

A startup isn’t a small version of a big company

23:00 Our Idea is Inevitable

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Our theme song is Mellow G by Fonkmasters.