In this Marketing Over Coffee:

Learn about Social Media Strategy, Channel Selection and more!

Direct Link to File

Brought to you by our sponsors: The Generative AI for Marketing Course from Trust Insights

The book: Organic Social Media – How To Build Flourishing Online Communities from Kogan Page

Television journalism inspired by Connie Chung

Left turn to State Farm

To Boston and Harvard Kennedy School

Transitioning to MIT

Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Enter the Acquisition Editor

Where should social fall on the org chart?

Do you give up on X?

BeReal branded channels

Newsletters: In Case You Missed It by Lia Haberman and Link in Bio Rachel Karten, Confessions of a Higher Ed Social Media Manager

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters.