by mktgovercoffee | Sep 12, 2007 | Uncategorized
Today we talk about: Breaking the first rule of podcasting, Brogan asks: How long is the intro theme song? Greg asks why the WiFi iTunes store does not have Podcasts, 2 year rollout for iTunes stores in Starbucks, marketing with the iPhone, some questions from Jeff:...
by mktgovercoffee | Sep 6, 2007 | Uncategorized
Today we talk about: Dave on Virtual Trade Shows, the email crush, Reed on Tobasco, John gets sick on the trade floor, Virtual Hot Wings Upgrade, Trust Virus goes epidemic, Starbucks switch shot down, Chris Brogan clip, sailing the SEO ocean, niche terms, meme...
by mktgovercoffee | Aug 29, 2007 | Uncategorized
Today we talk about: The 2nd anniversary of Katrina, wikis, wisdom of the crowds, Wikipedia scanner, you are leaving footprints, Jeff calls in on click-fraud, Dave on Toilets on Trade Show Floors, FaceBook Connection Tracker, 3rd party facebook analytics, more toilet...
by mktgovercoffee | Aug 22, 2007 | Uncategorized
Today we talk about: Voicemail from Daniel Johnson Jr., getting out of the fishbowl, finding the connectors, SpamKarma Rocks, nextstudent.com spammed my blog, What would you do for 1 billion dollars, John laments the Trade Show Wars and his viral video update, attack...
by mktgovercoffee | Aug 15, 2007 | Uncategorized
Today we talk about: Drawing the line between effective promotion and spam, campaign iterations of surveys, Marketing R&D, one-step-away marketing, multiplier marketing, making money with podcasts, SalesRoundUp sends us traffic -they are the number 1 sales podcast...
by mktgovercoffee | Aug 8, 2007 | Uncategorized
Today we talk about: Email Deliverability and campaign results, stats from eROI and MarketingSherpa, 3rd party email services, blueskyfactory, strong email copy, mogulus, hijacking existing preconceptions, new marketing for funerals and fake eyeballs, making money...
by mktgovercoffee | Aug 1, 2007 | Uncategorized
Today we talk about: Everybody loves donuts, M Show on vacation, managing your RSS feed, Kill the cobbler and defeat the footless, how to market a podcast, audience multipliers vs. star power, Chris’ blog comment link generator, what’s a trackback in real...
by mktgovercoffee | Jul 25, 2007 | Uncategorized
Today we talk about: Doing Surveys, Contests to increase survey responses, treating bloggers like trade press, the iPhone Podcast corners a niche, Yahoo Pipes to filter out Harry Potter, link building like DYKC Friday Night Fights and David Meerman Scott’s The...
by mktgovercoffee | Jul 21, 2007 | Uncategorized
I just posted up on the Financial Aid Podcast a PDF guide, one page, 5 power promoter tips. If you as an audience member of a new media outlet like blogs, podcasts, or social networks want to help your favorites grow, grab this guide and share it. Oh, and if...
by mktgovercoffee | Jul 18, 2007 | Uncategorized
Today we talk about: Marketing over Tea, Purple Cow, PMN music lasts 3 weeks, Low Price Mentality, Economy is Community, Tom Hopkins Training Program, Good Fast and Cheap – pick 2, immigrant labor, Eric Schlosser’s Reefer Madness: Sex, Drugs, and Cheap...