I had a short post musing about YouTube rickrolling for April Fool’s Day on my blog, and got an angry anonymous comment (which was later swept out of the living room) about how everything isn’t a conspiracy, and that it’s just a joke. Joke or no joke, the value of rickroll blogging should be obvious from these two pictures:

Christopher S. Penn: Statistics - MyBlogLog Communities

and

youtube rickroll - Google Search

That blog post was never about rickrolling. It was entirely about meme-jumping, which is linkbait for SEO. Meme-jumping is practically an occupation in SEO nowadays – find or know what’s going to be hot, and have your grappling hooks ready as the meme flies by. The ride is worth it.

As for the commenter? No link juice for you!

Happy April Fool’s Day, rickrollers!

Get your coffee delivered!

Marketing Over Coffee on iTunes Marketing Over Coffee on RSS Marketing Over Coffee on Google Reader

Sign up for the Marketing Over Coffee newsletter!

Email address
First Name
Last Name