Closing the Loop

In this Marketing Over Coffee learn :

About hot topics from the latest show, presentation tips and texting. All this and more…

Show length 21:45

Listen now: [audio:http://media.libsyn.com/media/marketingovercoffee/MoC064.mp3]

Brought to you by Blue Sky Factory and MarketingProfs

00:36 MarketingProfs Business-to-Business Marketing Forum 2008 Wrap Up

03:17 FlipCam vs. Xacti

03:45 Laura Patterson of VisionEdge – Marketing Metrics – Outcomes vs Activities

04:45 User Interface and SEO are required before you get to Social Media and Viral Marketing

06:38 Denny Head discussed building a Lead Generating Machine that closes the loop, Penn mentions APIs to Manticore

08:12 David Meerman Scott talks Viral and has a new book, and demonstrates what a seamless presentation looks like

09:55 Presentation tips from Mitch Joel, Penn and Wall, no Slide Presentation Notes Please, and don’t forget your fonts

17:00 TextMarks for when you run out of business cards – go green!

Chris at Podcasters Across Borders and then Podcamp Boston 3

John is not travelling

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

[audio:http://media.libsyn.com/media/marketingovercoffee/MoC064.mp3]

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6 thoughts on “Closing the Loop”

  1. Great points about GUI/SEO/web2.0 priorities … talking about usability and web design, check out this ebook (i dont have any connection with them, other than reading the book and being blown away by its content) http://www.savethepixel.org. Basically, it explains the principles behind simplifing your design while keeping a stong design element.

    brilliant show as ever guys!

    theboffin

  2. Great points about GUI/SEO/web2.0 priorities … talking about usability and web design, check out this ebook (i dont have any connection with them, other than reading the book and being blown away by its content) http://www.savethepixel.org. Basically, it explains the principles behind simplifing your design while keeping a stong design element.

    brilliant show as ever guys!

    theboffin

  3. Hi Guys,
    Love the show and I learn something EVERY episode. I would love to be entered to win the book and would be happy to share what I learn with our audience. I just posted a survey the other day to see how much our audience wanted to learn about the business side of crafting and how they wanted to learn about it and most people wanted to either read about it or listen and read about it, which I thought was interesting. So I think our audience is business minded and wants to learn more, just like us. Thanks for the great show, I look forward to listening to the show every week!

  4. Hi Guys,
    Love the show and I learn something EVERY episode. I would love to be entered to win the book and would be happy to share what I learn with our audience. I just posted a survey the other day to see how much our audience wanted to learn about the business side of crafting and how they wanted to learn about it and most people wanted to either read about it or listen and read about it, which I thought was interesting. So I think our audience is business minded and wants to learn more, just like us. Thanks for the great show, I look forward to listening to the show every week!

  5. Hey Guys, great show as always! You really mademe think today about my website and making sure of it’s optimization before social media. I have to say that I have been a bit in reverse of what your information stated so i am thinking about going back and retooling a bit.

    This month I added an etsy store to my site, and that was one of the big to do’s. After all I cant make any sales on any people coming looking for my art if they have no way to buy it. I have also set up google analytics and installed the analytics plugin for wordpress.

    My question to you guys is: The keywords that have been driving poeple to my site have been sort of random with a couple of constants. One of the onstants is my name which I presume is social media folks and people that meet me at art shows.

    How would I go about optimizing my site? I am running on a blog platform and I try to do at least two posts a week relevant to my topics and my art.

    So in a niche like mine…what would be the first thing to do? Also are there any books that take you through step by step that you would recommend?

  6. Hey Guys, great show as always! You really mademe think today about my website and making sure of it’s optimization before social media. I have to say that I have been a bit in reverse of what your information stated so i am thinking about going back and retooling a bit.

    This month I added an etsy store to my site, and that was one of the big to do’s. After all I cant make any sales on any people coming looking for my art if they have no way to buy it. I have also set up google analytics and installed the analytics plugin for wordpress.

    My question to you guys is: The keywords that have been driving poeple to my site have been sort of random with a couple of constants. One of the onstants is my name which I presume is social media folks and people that meet me at art shows.

    How would I go about optimizing my site? I am running on a blog platform and I try to do at least two posts a week relevant to my topics and my art.

    So in a niche like mine…what would be the first thing to do? Also are there any books that take you through step by step that you would recommend?

Comments are closed.