Ann Handley on Everybody Writes

In this Marketing Over Coffee:

A special interview with Ann Handley, author of “Everybody Writes

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Author of the bestselling Content Rules (now in 9 languages) w C.C. Chapman

What’s the story behind Everybody Writes?

Back in the days of Banner Ads at Clickz

We also have a special offer for MoC listeners on a Marketing Profs PRO Subscription:

Use code JANUARY to save 40%

(hurry, January only! Offer expires 1/31/2015 at midnight ET)

We talk about what was hot at Inbound (This was before the Hubspot IPO)

Scaling great writing across the enterprise and the corporate style guide

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

The 29th Annual Marketing Over Coffee Awards!

In this Marketing Over Coffee:

Learn about Chinese Food, Getting Your Nose Cut Off, and Vader vs. Batman!


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The Ben Edelman Story

Facebook Search

The Future of Email Marketing – Google Inbox

Seinfeld’s Clio AcceptanceNominations are open for the 29th Annual Marketing Over Coffee Awards!

TGIF Drones Part II

SHIFT Client Gift

Status Audio headphones – beating beats.

Batman vs Vader

Boutique Hotels solves the “Cookie Cutter” room problem

Send somebody to the EventHero Webinar on Badges, Lead Retrieval and MultiSession Tracking and get a copy of Seth Godin’s new book!

MoC Meetup in Austin in Feb?

Please give us an Stitcher review!

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Lotso Google

In this Marketing Over Coffee:

Learn about Lots o’ Google, Elections and Economic Indicators!

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Panda and Penguin, Cutts no longer the lightning rod?

Elections!

Mobile Adsense – Deals on The Mobile Commerce Revolution

Page Rank Retired

B2B and B2C Economic Indicators

Why the media needs to torture us

How to get your posts to show up in the Facebook Feed and more on how things are ranked in the feed.

Flobron!

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Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Talking Traction with Gabriel Weinberg

In this Marketing Over Coffee:

A special interview with author Gabriel Weinberg on his book Traction!

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Do you buy or use lead retrieval? Check out this no hassle WP on the latest features you should be demanding from our sponsor, EventHero.

What do you find when you unpack “then a miracle happened…”

The Bullseye framework: Why trying a bit of every campaign is just a random walk.

The 50/50 Product/Traction Rule

The 19

DuckDuckGO

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Get Off The Wheel

In this Marketing Over Coffee:

Learn about the Benchmarking, SEO Tools and Lead Retrieval!

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Google Analytics for Apps, Remarketing across verticals

Penguin 3.0, Panda 4.1, and SEO Tools

Facebook Business Manager, Twitter Audio Cards

10 Best Practices for Lead Retrieval – No Hassle PDF from EventHero.io

Dreamforce – New Analytics, Neil Young’s audio player, John on the ButtonClick Admin Podcast

School Boards get suckered into promoting cigarettes

93M Views

Mailchimp Coffee

Standing Desk is not enough

Facebook Rooms, Google Tag Manager

Special Deal on Tom Webster’s book includes BBQ

Brett Bendickson, long time listener and L8 Enl: You’re not an Ingress player until you’ve had a run in with law enforcement

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Tom Webster on The Mobile Commerce Revolution

In this Marketing Over Coffee:

Learn about The Mobile Commerce Revolution (Buy Now!) from author Tom Webster

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VP strategy and marketing at Edison Research – The Infinite Dial

BrandSavant

The Marketing Companion

Producer of the Award Winning Friday Five

Tom’s co-author is Tim Hayden

The greatest change is the history of industry – mobile as behavior

The narrow circle of apps and the success of Starbucks app

The new social security number and one to one marketing

The Behavioral Strategist – create the flow or discover it?

Mobile and the rest of the world

 

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

 

Interview with Jason Keath of Social Fresh

In this Marketing Over Coffee:

A Special Interview with Jason Keath of Social Fresh!

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Brought to you by our sponsors:

Even if content marketing’s not specifically in your job description – you’re doing it. So why not get better at it? Check out the Content Marketing Crash Course, from MarketingProfs University. 11 online classes taught by some of the best content marketers in the business with one goal in mind: to make you a better content marketer. Visit http://mprofs.com/coffeecontent and use promo code COFFEE when you enroll to save $200. Plus, if you’ll get a copy of Ann Handley’s newest book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content when you register.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper “57 Tips to Grow Your Email List” available at www.whatcounts.com/coffee

Where did Social Fresh come from?

West Coast Show

Online Training

Where do you get speakers from?

Why are there fewer female speakers?

Is crowdfunding just a bubble?

What is content envy?

16 Great Social Media Tools, Social Media Toolkit coming soon!

Victory Ritual – Taste Daily

SocialFresh.com/Coffee gets you $100 off the San Diego Event – Oct 28-30!

 

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Email Deliverability

In this Marketing Over Coffee:

Learn about Email Deliverablity with Brad Gurley of WhatCounts!

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Brought to you by our sponsors:

Even if content marketing’s not specifically in your job description – you’re doing it. So why not get better at it? Check out the Content Marketing Crash Course, from MarketingProfs University. 11 online classes taught by some of the best content marketers in the business with one goal in mind: to make you a better content marketer. Visit http://mprofs.com/coffeecontent and use promo code COFFEE when you enroll to save $200. Plus, if you’ll get a copy of Ann Handley’s newest book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content when you register.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper “57 Tips to Grow Your Email List” available at www.whatcounts.com/coffee

Deliverability

Interactivity

How are black list issues resovled?

What are the two most common mistakes made by email marketers?

How does reputation scoring work?

What are some good benchmarks on spam reporting?

When are 3rd party deliverability tools a requirement?

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Not the Feed You’re Looking For

In this Marketing Over Coffee:

Learn about the Facebook News Feed, Penguin, Twitch and more!

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Brought to you by our sponsors:

Even if content marketing’s not specifically in your job description – you’re doing it. So why not get better at it? Check out the Content Marketing Crash Course, from MarketingProfs University. 11 online classes taught by some of the best content marketers in the business with one goal in mind: to make you a better content marketer. Visit http://mprofs.com/coffeecontent and use promo code COFFEE when you enroll to save $200. Plus, if you’ll get a copy of Ann Handley’s newest book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content when you register.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper “57 Tips to Grow Your Email List” available at www.whatcounts.com/coffee

Facebook News Feed Changes, no more clickbait headlines

Penguin Attacks!

Fire phone ready for fire sale, Amazon bought Twitch

Huge iPad on the way with 2 new iPhones?

Google Knowledge Vault

Hype Cycle 2014 – Gamification entering the trough, Internet of Things at the Peak, Holographic Displays and Brain-computer interface on the way up

Snapchat valuations 100B?

Get $500 off on Oratium Presentation Training Sept 30, Oct 1 in Chicago!

Check us out on LinkedIn: John and Chris.

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.

Big Issues and The Beancast

In this Marketing Over Coffee:

Bob Knorpp from The Beancast stops stops in for a cup!

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Brought to you by our sponsors:

Like it or not, if you’re listening to this podcast, you’re most likely a content creator. Even if content marketing’s not specifically in your job description – you’re doing it. So why not get better at it? Check out the Content Marketing Crash Course, from MarketingProfs University. 11 online classes taught by some of the best content marketers in the business with one goal in mind: to make you a better content marketer. Visit http://mprofs.com/coffeecontent and use promo code COFFEE when you enroll to save $200. Plus, if you’ll get a copy of Ann Handley’s newest book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content when you register.

We’ve worked worked with all of the Email Service Providers and for Marketing Over Coffee we use WhatCounts. Superior design, deliverability and reporting. For MoC listeners – get their free white paper “57 Tips to Grow Your Email List” available at www.whatcounts.com/coffee

Get the whole story on Bob and The Beancast

How to land the big guests

Ethics of Native

Ice Bucket Challenge

Crowdsourcing cheapening design

New Twitter Pricing Options

Free Keurig

Keynote at ConvergeSouth in October will be the perfect storm of relevance.

New dates: Get $500 off on Oratium Presentation Training Sept 30, Oct 1 in Chicago!

Check us out on LinkedIn: John and Chris.

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review)

Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.