In this Marketing Over Coffee learn :

About Search Engine Optimization, Google Local, and Gigadial! All this and more…


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Show length 22:15

Brought to you by our sponsor Blue Sky Factory

01:05 John talks email marketing on FIR, Long Live Interuption Marketing, and why I can’t give away $100

06:41  @bryanmarsh asks: I run accommodation portals in Australia. Our accommodation portals have reviews submitted by past guests on each property we market. I am trying to get these reviews posted to Google Maps so they appear in the local search in Google. Getting in the guide is difficult, but you can geotag photos and videos.

09:03 More on Wonderwheel,, and Adwords

12:33 Yahoo/Bing vs. Google? How to optimize?

14:08 John Blue sends in audio of Southwest Airlines use of Social Media – it’s on Gigadial! Using gigadial to make your own podcast.

18:12 Last week Question of The Week: Networking – Ed says don’t make it all business

18:42 Question of the Week: Tell us about your podcast or gigadial channel, or send us some OPML!

19:39 The Economist is having a contest for New Media to find the most exciting, game changing media innovations that will change the way marketers think about reaching consumers.  Twelve finalists will be invited to present their innovation during the Media Convergence forum, taking place in New York City, October 20th-21st, 2009.Entries must be in YouTube video format.  Complete details and rules are available here or email

19:55 Sept 29 webinno – Entrepreneur and marketing/media executive Mike Troiano will host a conversation with a panel of media reporters/columnists/editors including Scott Kirsner of the Boston Globe

20:15 Upcoming Event Watch: Web 2.Open is coming! Inbound Marketing Summit Boston, MarketingProfs Chicago, BlogWorld / New Media Expo, Podcamp Philly, Evocation with An-shu Stephen K. Hayes, TechCocktail

Check us out on LinkedIn: John and Chris

Sign up for this Podcast in iTunes (and don’t be afraid to give us a review) also add the Gigadial Channel for more Podcasts

Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network.

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