In this Marketing Over Coffee learn :

About Facebook Messages, Google Local, Eyetracking and Heatmaps! All this and more…

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Show length 26:59

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Blue Sky Factory – Our Email Provider of Choice – Sends 50 Ways to Build your Email List

00:48 We’re back after the Blue Sky Factory User Group and John’s Technology Upgrade. How do you select which tactics to use?

05:09 Prof. Wong’s Clear Line of Site Marketing Metrics

07:30 Facebook Messages – is it open season? Raising the bar with whitelist messaging. Testing the RockMelt browser.

13:54 Cornelius from the Project Management Podcast asks about Google Local

16:38 New York Times adds eBestseller List

18:02 Eyetracking and heatmaps – free option AttentionWizard

20:17 Marketing to the Latino Community? “Latino Link” by Joe Kutchera. Verdino and Chapman in the pipeline.

23:06 Marketing Over Coffee LinkedIn Group is brewing with activity, using slideshare for promotion and lead generation

25:27 Upcoming Events – The 25th Annual MOC Awards!

26:03 Question of the Week – Where are you in your marketing cycle? And, why haven’t you bought the MOC app from iTunes yet? Or The Marketing Over Coffee T-Shirt (and limited edition Beantown Version)

Check us out on LinkedIn: John and Chris. Digg Marketing Over Coffee

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Our theme song is called Mellow G by Fonkmasters in the Music Alley from Mevio.