In this Marketing Over Coffee:
Learn about Influencers, Social Media Listening Tools, Heirarchical Ontology, and more!

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Influencer Benchmark Report – Instagram 75x more powerful

Cali Influencers in the Poppy Fields, and the hipsters that all look alike.

Best social media listening tools: Agorapulse, Talkwalker, Brand 24

6:24 LinkedIn Marketing Solutions is how B2B Marketers and advertisers drive brand awareness and generate leads. It’s the only place where you can find over 575 million user accounts, all business focused, that you can target by title and other selects.

And we’ve got a special offer for Marketing over Coffee Listeners, you can redeem a free $100 LinkedIn ad credit for your first campaign: Click here to get a $100 for your first campaign!

College Entrance Scandal

New Facebook Metrics – Facebook Outage – Trusted Friends on John’s Tombook

Question from Ben on using ahrefs for mapping out topical space based on keywords (heirarchical ontology)

15:55 We are giving away ahrefs accounts to one listener this week!  Tweet to @ahrefs and @mktgovercoffee to enter the queue to win, if you don’t win the first week you’ll be entered in subsequent giveaways throughout the quarter!

Chris at Social Media Marketing World right now!

Judgement calls on topic maps

Last week to get The Playbook on Kindle! Ping John for HELLO discount codes.

The MoC Playbook is now available! Click this link and buy one now! learn more on the landing page

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This week’s artwork a modified photo from Cathi Alloway