In this Marketing Over Coffee:
Changing how healthcare is delivered, going all int on Data 360, AI, and more!!
Starting out on the medical path toward doctor
The bubble popping Neilson Netratings
Database marketing led to running the frequent flyer program
Over to UPS
His 6th Salesforce implementation
The culmination of one side analytical and the other artistic
6:14 – 8:06 Incubeta: the “old way” of marketing – with creative, media, and data stuck in silos – just doesn’t work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.
Report: Get The Marketer’s Confidence Paradox
How to get healtcare marketing caught up with what’s happening in other industries
Going all in with Marketing Cloud, Data Cloud, Data 360, Service Cloud, Agent Force, Health Cloud
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Dismissing forcing everyone through the digital front door
Starting with the 7 Use Cases that make up the majority of calls
Oscar Nominated Train Dreams
Ask for more at Analytics for Marketers!
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