Currently testing BuddyPress, please excuse the mess

Posted by Christopher Penn on Mar 2nd, 2010 | Comments

We got wind that BuddyPress was now available for all Wordpress installs, so we’re testing it out here. Please excuse if the Marketing Over Coffee blog looks badly broken for a couple of days while we kick the tires. The RSS feeds and iTunes feeds should remain just fine.

Please feel free to test out the features yourself!

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Marketing Over Coffee Newsletter 3

Posted by Christopher Penn on Jan 17th, 2010 | Comments

Newsletter #3 is out on the blog, which means that subscribers to the Marketing Over Coffee newsletter should be getting newsletter #4 in their inboxes shortly.

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An easy top 10 list for year end blogging

Posted by Christopher Penn on Dec 28th, 2009 | Comments

Looking for some easy juice and content for your year-end blogging? Make a top 10 list of the best posts for the year as found in your Google Analytics traffic stats. (you are using Google Analytics, yes?) Here’s how.

Start a new blog post, obviously.

Go into Analytics. Choose Content > Top Content.

Select your date range to be the entire year. (it’s the little grey arrow on the far right)

Hit Apply. You’ll get a nice list of your top pages. Bonus – if you use a Year/Month/Day format in your URLs and post titles, you can filter just posts for the year.

See each of those little arrowed boxes next to the numbers on the left? Those are links to your posts. Just construct a bulleted list in your blog post of your top 5/10/whatever posts, right click each box, and paste the URLs to your blog post.

Here’s an example of the top 10 Marketing Over Coffee posts for the year:

1. Synchronizing Social Networks eBook
2. Interview with Mitch Joel
3. Newsletter #1
4. Putting Up, Shutting Up, Getting Data
5. Discussion with David Meerman Scott
6. Wash Your Produce
7. Twitter Slowdown, Google Wave, Palm Pre
8. Get a Free eBook
9. Wonder Wheel, Duplicate Content Penalties
10. Still the Best Mraketing [sic] Podcast

This kind of list is incredibly popular, easy to construct, and built on reliable data from your Analytics account. Take it to the bank before the New Year!

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The most critical flaw in Google Wave

Posted by Christopher Penn on Dec 18th, 2009 | Comments

… not so helpful if you have no Internets… like at the doughnut shop.

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Marketing Over Coffee Newsletter #2

Posted by Christopher Penn on Dec 16th, 2009 | Comments

As is tradition, we publish the previous edition of the Marketing Over Coffee newsletter on the blog once the newest edition hits the inboxes. This way, there’s incentive for you to subscribe, but no penalty if you missed previous issues… both of them…

Read on after the break for the Autumn 2009 newsletter.

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