by mktgovercoffee | Dec 9, 2009 | Uncategorized
In this Marketing Over Coffee learn : About How to Win Awards, Unsubscribing, Chrome for the Mac and Starbucks Cards! All this and more… Direct Link to File Show length 25:42 Brought to you by our sponsor Blue Sky Factory 00:59 Zach on email: Constant Contact vs...
by mktgovercoffee | Dec 9, 2009 | Uncategorized
On the ninth day of Marketing Over Coffee, you created for your non-profit of choice… A compendium of sales letters pitching what they do using the 11 recipes of sales letter copy … so that you find the approach that works best for your NPO. Some agencies...
by mktgovercoffee | Dec 8, 2009 | Uncategorized
On the eighth day of Marketing Over Coffee, you set up for your non-profit of choice… an online transaction account from companies like PayPal Google Checkout JustGive.org … working with the various companies to notify them of the 501(c)(3) status for any...
by mktgovercoffee | Dec 7, 2009 | Uncategorized
On the seventh day of Marketing Over Coffee, you set up for your non-profit of choice… A run through these web analysis tools, fixing problems brought up: Hubspot Website Grader W3C Validator Google Webmaster Tools, under HTML Suggestions Follow as many...
by mktgovercoffee | Dec 6, 2009 | Uncategorized
On the sixth day of Marketing Over Coffee, you set up for your non-profit of choice… An email mailing list … using any of the free or paid services as appropriate to their budgets, from Google Groups to Constant Contact to Mail Chimp to Blue Sky Factory...
by mktgovercoffee | Dec 5, 2009 | Uncategorized
On the fifth day of Marketing Over Coffee, you set up for your non-profit of choice… Google Local Business Center … getting them registered, getting their statistics set up, helping them customize their listings with photos and video if available, even...
by mktgovercoffee | Dec 4, 2009 | Uncategorized
On the fourth day of Marketing Over Coffee, you set up for your non-profit of choice… Google Webmaster tools … helping get their site registered and starting error tracking. Inside Webmaster tools, you’ll get a clear picture of what’s wrong...
by mktgovercoffee | Dec 3, 2009 | Uncategorized
On the third day of Marketing Over Coffee, you set up for your non-profit of choice… … a Google Analytics account. Complete with configured tags, a sales funnel for donations, site search analytics, and more. Chances are, if you want your non-profit to...
by mktgovercoffee | Dec 2, 2009 | Uncategorized
In this Marketing Over Coffee learn : About Adaptive Email, Why We Buy, Ethics and Microsites! All this and more… Direct Link to File Show length 29:39 Brought to you by our sponsor Blue Sky Factory 00:48 Jeff sends us an AdWeek article on Marketing/IT...
by mktgovercoffee | Dec 2, 2009 | Uncategorized
On the second day of Marketing Over Coffee, you bought your non-profit of choice… … a keyword relevant domain name! How many non-profits have domain names that are nearly unpronounceable or are completely irrelevant or unsearchable? Using Google’s...