Looking for some easy juice and content for your year-end blogging? Make a top 10 list of the best posts for the year as found in your Google Analytics traffic stats. (you are using Google Analytics, yes?) Here’s how.
Start a new blog post, obviously.
Go into Analytics. Choose Content > Top Content.
Select your date range to be the entire year. (it’s the little grey arrow on the far right)
Hit Apply. You’ll get a nice list of your top pages. Bonus – if you use a Year/Month/Day format in your URLs and post titles, you can filter just posts for the year.
See each of those little arrowed boxes next to the numbers on the left? Those are links to your posts. Just construct a bulleted list in your blog post of your top 5/10/whatever posts, right click each box, and paste the URLs to your blog post.
Here’s an example of the top 10 Marketing Over Coffee posts for the year:
- Synchronizing Social Networks eBook
- Interview with Mitch Joel
- Newsletter #1
- Putting Up, Shutting Up, Getting Data
- Discussion with David Meerman Scott
- Wash Your Produce
- Twitter Slowdown, Google Wave, Palm Pre
- Get a Free eBook
- Wonder Wheel, Duplicate Content Penalties
- Still the Best Mraketing [sic] Podcast
This kind of list is incredibly popular, easy to construct, and built on reliable data from your Analytics account. Take it to the bank before the New Year!
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